Project Description

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Hundreds of financial institutions have already embraced this technology… so, why are you waiting? Imagine how freeing daily, trigger-based marketing could be for you! And imagine proving substantial results from your marketing to your management!


Meet Bob. Bob is a well-respected Senior Vice President of Marketing. He has 20 years of experience leading the marketing efforts at his financial institution. But is he stuck in the past? That’s the question Bob wants to answer. Is he doing things the same old way because this is all he knows, or are these the best ideas to get growth?

And while Bob prides himself on being up to date on the latest technology and hot topics, he has been reluctant to think outside of the box with his marketing efforts. His management has been slow to embrace the power of marketing, and they have shown they will cut the marketing budget, if needed. So, Bob treads lightly with new ideas.

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