Marquis announces the launch of SwitchKit

PLANO, TX - Marquis, the leading provider of data-driven marketing, CRM, and compliance solutions for banks and credit unions is proud to announce the addition of its new innovative SwitchKit solution to its product offering. This white-label, digital application simplifies account switching by providing financial institution customers a seamless way to move deposits and payments in just a few clicks, resulting in more revenue share and profitable relationships.

For banks and credit unions, effectively engaging new account holders is critical. Half of new accounts don’t make it past 90 days, and many others become inactive. Today’s consumers expect a digital, seamless experience during any interaction or transaction with their financial institution. Any point of friction in the onboarding process can result in missed revenue opportunities. 

“Particularly in the current ‘higher-for-longer’ interest rate environment, it is essential for community financial institutions to retain/grow low-cost deposits, and to generate fee-based income,” said Satin H. Mirchandani, Marquis CEO. “With SwitchKit, we are pleased to offer credit unions and community banks a solution that does this while deepening engagement, and decreasing friction, with their most loyal members and customers.”

Utilizing customer data from multiple sources, this digital platform provides a convenient means for customers to set up payroll direct deposit into a checking account and integrate credit and debit cards they utilize through your institution with popular online vendors. 

Marquis SwitchKit is an integration of existing Marquis and third-party products to configure and execute email campaigns meant to drive new account and card activity. Marquis is dedicated to helping banks and credit unions become their customers’/members’ primary financial institution and increase their bankcard interchange by using SwitchKit.